How to Earn Money from Facebook 2026

Let’s be honest. We all spend way too much time scrolling through Facebook. You watch a Reel, then another, check a few notifications, and suddenly an hour is gone.

But here is the thing that frustrates me: while you are scrolling, someone else is getting paid for that content.

In 2026, the digital economy has shifted. You don’t need to be a celebrity or have a fancy studio to get a slice of the pie. Whether you are a student, a stay-at-home parent, or just someone looking to escape the 9-to-5 grind, Facebook is arguably the most accessible platform to start a side hustle.

I have spent the last 15 years working in digital marketing, and I’ve seen the trends change. We went from simple “status updates” to the era of Reels and AI-driven feeds. The strategies that worked in 2023 are dead.

If you are wondering How to Earn Money from Facebook 2026, you need a fresh playbook. The competitor article you might have read suggests basic things like “make a page” and “post good content.” That’s vague and, frankly, not helpful.

In this guide, I’m going to show you the specific, actionable steps to turn your scroll time into income. No fluff, just real strategies that work right now.

Step 0: The Setup (Don’t Skip This)

Before we talk about the cash, we need to fix your foundation. You cannot monetize a personal profile the old way.

Turn on “Professional Mode”

If you are still using a standard personal profile, you are leaving money on the table. In my experience, the single biggest mistake beginners make is trying to build a separate “Business Page” from scratch when they already have 2,000 friends on their main profile.

Do this right now:

1. Go to your profile.
2. Click the three dots (…) next to “Edit Profile.”
3. Select “Turn on Professional Mode.”

Why? This instantly unlocks “Insights” (analytics) and, more importantly, the Monetization tab. It turns your “Friends” into “Followers.”

Pick a Niche (The “Riches are in the Niches” Rule)

You cannot be everything to everyone. To make money, you need a specific audience.

• Bad Niche: “My Life” (Unless you are famous).
• Good Niche: “Budget meal prep for busy moms” or “DIY woodworking tips.”

Advertisers pay for specific audiences. Define yours.

If you are finding How to get more Views on reels? Then try 10+ Working Tricks 2026.

Method 1: The “Performance Bonus” Program (The 2026 Goldmine)

This is the biggest shift I’ve seen in the last two years. For a long time, Facebook only paid for video.

But in 2026, Meta (Facebook’s parent company) realized that people still like reading and looking at photos. The Performance Bonus Program pays you for engagement (likes, shares, comments) on text and image posts.

How it works:

You post a meme, a text story, or a photo. If it goes viral, Facebook pays you directly.

How to get invited:

This is currently “Invite Only,” but here is a hack I’ve found that speeds up the process:

• Post consistently (at least twice a day).
• Focus on “Shareable” content. Quotes, funny memes, and controversial questions work best.
• Keep your account clean. One “Community Standards” violation can blacklist you for months.

My Pro Tip: Join groups related to your niche and share your posts there (if allowed). The initial spike in engagement signals the algorithm to invite you to the Bonus program.

Method 2: In-Stream Ads on Reels (The Video Cash Cow)

TikTok started the short-video craze, but in my experience, Facebook Reels are currently paying better for many creators because the audience is older and has more spending power.

Ads on Reels places a small banner or sticker ad on your video. You get paid based on views.

The 2026 Eligibility Requirements:

To unlock this, you generally need to hit these numbers (these change often, so check your Professional Dashboard):

Requirement	Target
Followers	5,000+
Active Videos	5+ active videos
Watch Time	60,000 minutes in the last 60 days
Age	18+ years old
Location	Eligible country (US, UK, India, etc.)

How to hit 60k minutes fast:

I’ve helped clients hit this in two weeks. Here is the secret: Reaction Videos.

Find a viral video, put your face in the corner using the “Remix” feature, and react to it. It counts as original content if you add value (commentary or facial expressions), and it piggybacks on existing viral traffic.

Method 3: Facebook Marketplace Flipping

Forget “content creation” for a second. If you aren’t comfortable on camera, Marketplace is your best friend.

In 2026, Marketplace has essentially replaced Craigslist and newspaper classifieds. But the real money isn’t in selling your old junk; it’s in Retail Arbitrage.

The Strategy:

1. Source Free Items: Search Marketplace for “Free.” People move houses and just want furniture gone. Pick it up, clean it, paint it, and sell it for $50-$100.
2. The “Shipping” Feature: Facebook allows you to ship items now, not just meet locally. This opens up the whole country as your customer base.

Real-world example: I know a guy who buys vintage cameras at local garage sales for $10 and flips them on Marketplace for $80 to collectors. He makes $2,000 a month just doing this on weekends.

Method 4: Affiliate Marketing (No Product Needed)

This is my personal favorite because it requires zero customer service. You are essentially a middleman.

You recommend a product, share a link, and if someone buys, you get a commission.

How to do it without being “Spammy”:

Don’t just post links saying “Buy this.” That’s the quickest way to lose followers.

Do this instead:

• Solve a Problem: “I struggled with back pain for years until I found this specific chair cushion.”
• Show the Result: Post a picture of your comfortable setup.
• Drop the Link: Put the affiliate link (Amazon Associates is the easiest place to start) in the first comment, not the caption.

Why the first comment?

Facebook’s algorithm hates when you send people off the platform. If you put a link in the main caption, your reach will drop. Putting it in the comments tricks the system.

Method 5: Stars and Subscriptions (Fan Support)

If you are building a loyal community, you don’t need millions of views. You just need “True Fans.”

Facebook Stars

Stars are virtual goods that viewers can buy and send to you during Live videos or on Reels.

• 100 Stars = $1.00 USD.

This works incredibly well for gamers, musicians, or cooking tutorials. If you go Live and shout out the people sending stars, it encourages others to do the same. It’s a psychological snowball effect.

Subscriptions

Once you grow enough, you can turn on a “Subscribe” button.

Fans pay a monthly fee (e.g., $4.99) to get exclusive content, badges, or access to a private group.

In my experience: Do not turn this on until you have at least 10,000 followers. If you ask for money too early, it looks desperate.

Method 6: Brand Collaborations (Influencer Marketing)

You might think you need 100k followers to get a brand deal. That is false.

In 2026, brands are looking for “Nano-Influencers” (people with 2k to 10k followers). Why? Because your followers actually trust you. They know you aren’t just a billboard.

How to find deals:

1. Meta Brand Collabs Manager: This is Facebook’s official tool. Once you are eligible, you can sign up, create a portfolio, and brands can search for you.
2. Cold Pitching: Don’t wait for them. Find a small brand you love. Send them a DM.
   • Script: “Hey [Brand], I love your product. I have a community of [Number] moms who love eco-friendly cleaning tips. I’d love to make a Reel showing how I use your spray. Are you open to a partnership?”

Most will say no. But one “Yes” can be worth $200-$500 for a single post.

Method 7: Drive Traffic to a Blog (The Long Game)

This is an advanced strategy, but it’s the most stable.

Facebook can be fickle. They can ban your account or change the pay rates. That’s why I always advise clients to own their platform.

The Workflow:

1. Start a simple blog (about your niche).
2. Put display ads on the blog (Google AdSense or Mediavine).
3. Write catchy articles on the blog.
4. Share the article links on your Facebook Page.

When people click from Facebook to your blog, you make money from the ads they see on your site. This is how major news sites make money. You can do it on a smaller scale.

Why it works: You aren’t relying on Facebook to pay you. You are just using Facebook to find people.

Common Mistakes That Kill Earnings

I’ve seen promising creators fail because they fell into these traps. Please avoid them.

1. “Engagement Baiting”

Posting things like “Like this if you love Jesus, Ignore if you love Satan” or “Tag 5 friends to win an iPhone.”

The Result: Facebook’s AI is smart. It will detect this as spam and crush your reach (Shadowban). Engagement must be natural.

2. Using Copyrighted Music

This is a huge issue. If you use a hit song in your video without checking the rights, Facebook will mute your video or take the revenue.

The Fix: Always use the “Facebook Sound Collection” library available in the creator studio.

3. Buying Followers

Just don’t.

You might look cool with 10k followers, but if those followers are bots, they won’t like your posts. If you have 10k followers and 2 likes, Facebook knows you are fake and will never monetize you.

FAQ: Your Questions Answered

How to make money on Facebook in 2025?

You can make money on Facebook in 2025 by enabling Professional Mode and joining the Meta Partner Monetization program. Creators primarily earn through Ads on Reels, the Performance Bonus program for text/image posts, and by leveraging fan support features like Stars and Subscriptions. Additionally, selling products on Facebook Marketplace and using affiliate marketing are proven ways to generate income without creating content.

How to make $500 money every day on Facebook?

To make $500 every day on Facebook in 2026, you need to focus on high-income skills rather than just likes. The most proven methods are:

Sell Your Own Product: Use your personal brand to sell eBooks, coaching, or merchandise directly to followers.

High-Ticket Affiliate Marketing: Promote expensive software or courses to earn $100-$200 per sale.

Facebook Ads: Run paid ads to sell dropshipping products or digital downloads at a profit.

Viral Reels Monetization: Generate 200,000+ daily views to earn through the “Ads on Reels” bonus.

How much does Facebook pay per 1000 views in 2025?

In 2025, Facebook typically pays between $0.01 and $5.00 per 1,000 views (RPM), depending on the video format and audience location. The breakdown is usually:

Key Factors: Content viewed by audiences in Tier 1 countries (USA, UK, Canada) and niches like Finance or Tech pay the highest rates.

Ads on Reels: Creators generally earn between $0.01 to $0.50 per 1,000 views.

In-Stream Ads: For long-form videos (1+ minute), the pay is higher, averaging $1.00 to $4.00 per 1,000 views.

How to earn money at Facebook?

To earn money on Facebook, you first need to turn on Professional Mode or create a Page to unlock monetization tools. The most proven ways to generate income include:

Brand Deals: Use the Meta Brand Collabs Manager to find paid sponsorship opportunities.

Monetize Content: Join the Partner Program to earn from Ads on Reels, In-Stream Ads, and the Performance Bonus (for text/photos).

Fan Support: Enable Stars and Subscriptions to receive direct payments from your viewers.

Sell Products: Use Facebook Marketplace or Facebook Shops to sell physical or digital goods.

Your Action Plan for Today:

1. Turn on Professional Mode.
2. Pick one niche.
3. Post one Reel today. Just one.

You have the tools. Now go get started.